When Facebook last week updated its “key facts,” saying it now has 1 billion active users, it also noted that some 600 million of them check in regularly through their mobile devices — phones and tablets.
Not only is that a huge number, but it’s constantly growing. The math is easy here and shows that 60% of users take advantage of mobile, while only three months ago, that number was just over 3 percentage points less, at 56.86%.
So not only is the absolute number of users growing rapidly, but so is the portion who access the popular social media service through their phones. [Read more...]